About us
Foto Walser develops and distributes photo and video accessories. The company is based in Eschweiler; the portfolio includes Foto Walser brands and accessories for studio, creator, beauty and transport.
Since 1998, Foto Walser has stood for accessories that work in clear workflows: light shapers have to fit the connections, tripods and stands have to fit the load, setups have to fit the room. The brands in the portfolio therefore follow setup logic instead of product lists.
Our story
Since 1998, Foto Walser has been developing based on specific practical requirements: studio setups, transport, creator workflows and beauty applications. The brand portfolio was created from this perspective.
Foto Walser has been part of the Wiltec family since October 2024. What is most important for customers and partners is clear responsibility: brands, range structure and service contacts remain traceable.
What we are doing today
Foto Walser combines a structured brand portfolio, a clear product range and direct access to the online shop. The Foto Walser brands cover central work areas: light and studio accessories, lenses, bags, tripods and stands, creator equipment, beauty lighting and system-oriented studio lighting.
What is important is not just the individual product category, but the combination of accessories. A softbox must match the light, a tripod must match the load, a lens must match the camera mount, a creator set must match the room and a beauty light must match the color assessment. These connections shape the advice and brand pages.
Foto Walser is part of an entrepreneurial environment with experience in e-commerce, logistics, procurement and brand management. This operational basis supports the availability, service and further development of the Foto Walser brands.
Milestones
1998
Niclas Walser founded the company and started selling used photo items - the beginning of Foto Walser's development.
1999
By selling second-hand photo items on eBay, Foto Walser is making early use of the opportunities offered by online trading.
2000
Expansion of sales with our own web shop and development of new customer groups across Europe.
2003
With Walimex, a brand for studio accessories and entry combinations is created: light shapers, tripods and stands and accessories for home studios, training and practice.
2008
The range expands to include photo and video technology. Walimex pro is aimed at studio workflows and reproducible setups.
2011
The integration of Mantona expands the range to include camera bags, backpacks and tripods and stands.
2013
The mail-order business continues to grow, the product ranges expand and the focus on service and distribution becomes stronger.
2022
Equipment for photographers, videographers and content creators will be brought together under the new Instarter brand.
2023
With GlamSeries, Foto Walser is expanding its portfolio to include beauty lights and workplace accessories.
2024
Walser GmbH (Eschweiler) takes over the business activities of Walser GmbH & Co. KG (Gersthofen). At the same time, the web shop fotowalser.com has been redesigned.
2026
Multiblitz is being rebuilt as a system-oriented studio lighting brand.
Wiltec family
Foto Walser has been part of Wiltec Wildanger Technik GmbH since October 2024. The operational environment includes more than 250 employees, extensive storage capacity and a high annual shipping volume.
The managing director of Walser GmbH is Mr. Bernd Wildanger.
Our values
Photo and video accessories for different use cases - from light shapers and stands to camera and studio accessories.
Own brands make it possible to structure the range for different levels of requirements while keeping procurement economically practical.
Wiltec logistics focuses on storage capacity, shipping processes and European delivery capability.
Customer service helps customers choose equipment, accessories and setups for specific photo and video applications.